Please respond to Martha Klitzkie, REEF General Manager, at Martha@REEF.org
Reef Environmental Education Foundation (REEF), a non-profit, marine
conservation organization, is seeking to hire a REEF Trips Program and
Communications Manager to manage its Field Survey Trip Program, as well
as develop initiatives to increase participation in, and awareness of,
the broad suite of REEF programs and services. REEF coordinates marine
life education, field research, and one of the largest citizen science
programs in the world. REEF programs engage with the public through
unique partnerships with private, governmental, scientific, and
educational sectors. The REEF Trips Program features a full schedule of
eco-dive trips led by marine life experts each year that support REEF’s
mission to engage and educate divers and snorkelers in citizen science
Position Description and Responsibilities
Duties will include coordinating the REEF Field Survey Trip Program,
including booking packages to 10-15 destinations each year for the REEF
Trips program, and handing all correspondence and bookings for these
trips. A comprehensive marketing plan will be developed to promote and
increase participation in the trips. In addition, the successful
candidate will assist with broader communication, outreach, and capacity
building efforts to support REEF’s Volunteer Survey Project, and other
related REEF activities. The staff member will work collaboratively with
other REEF staff and interns, and will be based at REEF HQ in Key
Largo, FL. Priority tasks and duties will include, but may not be
· Organize, plan, promote, and sell REEF Field Survey trips. This
includes researching destinations, contacting potential vendors (dive
operators, lodging properties, live-aboard vessels), obtaining price
quotes, building packages, developing trip descriptions and flyers,
overseeing promotion of the trips, fielding questions from potential
trip participants, and handing bookings.
· Develop strong knowledge of REEF programs and Field Survey Trip
destinations in order to create an exciting and marketable trip
· Create a comprehensive REEF Trips marketing plan that will effectively promote the program and increase participation.
· Maintain accurate financial management of all client reservations
and vendor contracts. Maintain accurate and complete records and forms
for client and vendor communications and finances.
· Support the trip leaders in advance of each trip, coordinating
communication with trip participants, and facilitating the leaders’
needs at the trip destination.
· Participate in REEF events and out-of-area consumer trade shows.
In addition to the primary tasks that fall under the Trip Program
Manager responsibilities, the successful candidate will assist with
REEF’s broader communication, outreach, and capacity building efforts,
· Increase local, national, and international awareness of REEF,
with a focus on dive and environmental media outlets by working with
REEF staff to create and distribute informational releases on a frequent
and timely basis.
· Develop a strong coalition of support among a broad spectrum of
promotional outlets, including print, radio, and electronic media.
Develop and maintain a press contacts database and relationships with
key media personnel. Track and record media coverage.
· Assist in the development of outreach and member correspondence,
such as e-news, web content, and social media as well as the development
of PSAs, brochures, and other public relation materials.
Bachelors or higher degree in relevant field, or equivalent work
experience in travel, communications, and/or public relations.
Proficiency with desktop computers and office software, as well as
excellent written and oral communication skills are required. The
successful candidate will be detail-oriented, with strong organizational
skills and ability to work independently in a fast-paced, non-profit
organization. Strong interest in ocean life, marine conservation, and
citizen science a plus. Ability to work in a diverse and collaborate
team across multiple disciplines. Experienced SCUBA diver is preferred
but not required.
Position Term, Compensation, and Work Environment
This is a full time, permanent position. Starting salary
$27,000-$30,000, depending on experience. Benefits include contribution
towards health insurance, accrued paid time off (PTO), option for
flex-time work weeks, and 7 holiday days per year. U.S. and
international travel may be required, as well as some weekend, holiday, and after hours work.
The position will be based at REEF’s Key Largo, Florida, headquarters, a
1913 historic conch-style house converted into offices, a retail area,
and classrooms. Headquarters staff includes the General Manger, Director
of Special Projects, Store Manager, Lionfish Program Coordinator,
interns and volunteers. Work environment is casual. Three additional
staff – Director of Science, Membership Development Coordinator, and
Outreach Coordinator – are located in Washington and California. The
position will report to the General Manager.
How to Apply
Interested candidates should submit a cover letter, resume, and brief
writing sample (no more than three pages) to Martha Klitzkie, General
Manager, at Martha@REEF.org. Review of applications will begin starting
January 30, 2014, and position will remain open until filled.
Anticipated start date will be mid-February.
The Reef Environmental Education Foundation (REEF) was founded in 1990
as a way to educate scuba divers and snorkelers in marine life
identification and to utilize their marine life sightings. Patterned
after the successful Audubon and Cornell birding programs, REEF has
grown into a 40,000 plus member organization with programs in place
throughout the western hemisphere. Primary among these programs is the
Volunteer Fish Survey Project, enabling marine enthusiasts to conduct
surveys and submit sightings data from throughout the Tropical Western
Atlantic, coastal North America, Tropical Eastern Pacific, Hawaii, and
South Pacific. Data are managed by REEF staff and made available to
researchers, scientists, managers, and the public free of charge via
REEF’s on-line database at www.REEF.org. To date more than 175,000 marine life surveys have been submitted.
In addition to the Survey Project, REEF maintains a large and active
diver education program with standardized course materials for each of
its survey regions. Strong partnerships within the diving industry and
effective outreach provide opportunities for thousands of divers to
learn about marine life and take part in surveying activities throughout
the year. REEF manages the July-long Great Annual Fish Count; the
Grouper Moon Project – researching grouper spawning aggregations; the
Exotic Species Program – tracking the impact and control of non-native
marine fish species, particularly the human-induced invasion of
Indo-Pacific lionfish into the Tropical West Atlantic; Special Projects –
assessing fish population changes in and around marine reserves and on
and around newly developed artificial reefs; printed and e-newsletter
communications; and, several week-long field survey and data gathering
expeditions. REEF maintains strong partnerships with federal, state, and
local government agencies as well as other US based and international
agencies, NGOs, and business entities.
REEF is an Equal Employment Opportunity Employer